As Director of Search Engine Optimization (SEO), Paul oversees a team who helps brands connect with searchers. He has advised the US Government on SEM practices, shared the stage at SES Chicago/New York, and has been featured by the Guardian, BBC News, The UK London Times, and The Daily Telegraph.
His talent mix
- SEO Evangelism
- User/Search Intent
- Integrated Digital Strategy
- Strategic Prioritization
- Measurable Frameworks
paul’s growth path
Paul’s experience over the past 14 years spans every vertical from sole proprietor to Fortune 100. He has led SEO efforts for leading global agencies and Fortune 100 companies.
Joining Adept in 2014, Paul seized the opportunity to join a fast growing company with a high priority on growth and accountability. His team is responsible for international SEO initiatives, multi-location SEO strategies, enterprise SEO audits, and organic strategies that attract quality traffic to client sites.
In his downtime
Outside of Adept, Paul likes to do nothing, but fails regularly as he spends far too much time rebuilding his record collection and attempting to be the world’s cheapest audiophile. He has an aesthetically pleasing golf swing, but an ugly “fade” and fully understands the nuances of cricket having played in the Lancashire League. He supports Burnley.